A new pawn is added to the national chessboard of Horizon Automotive which also arrives in Lazio with the Eco Liri Group.
The mobility company therefore continues the extension of its marketplace channel on the Italian territory by announcing the arrival in a region indicated as strategic and reached thanks to the partnership with the Eco Liri Group, dealer of the Alfa Romeo, Jeep, Fiat, Fiat Professional brands , Abarth, Lancia, DS, Opel and DR based in San Giorgio a Liri, in the province of Frosinone.
“The Eco Liri Group – said Matteo Sarnataro, head of marketplace of the Horizon Automotive Group – is the ideal partner to oversee a key region such as Lazio, making the most of the potential ensured by the technology in which we are investing and by the market demand on the long-term rental in strong growth”.
With forty years of activity in the Lazio area, the Eco Liri Group can count on its territorial proximity to one of the most important Stellantis production plants in Europe, such as the one in Cassino. This added value has allowed Eco Liri Spa to become the natural reference dealer for the employees and family members of the Stellantis group in the area.
The strong digital connotation then led Horizon to important investments in terms of technology, such as those put in place for the recent Horizon Indexes, tools based on proprietary algorithms able to show the customer the most convenient offer in comparison with the purchase in property and with the other long-term rental offers on the web.
Source: Ansa
I am an author at Global happenings and I mostly cover automobile news. In my time working in the automotive industry, I have developed a keen interest in the latest developments and trends. My writing skills have also allowed me to share my knowledge with others through articles and blog posts.
