Olivier Rousteing decided to arrange a stellar photo shoot immediately after the show and made the right decision: the energy of the catwalk legends just went off scale
Naomi Campbell and Carla Bruni in the new Balmain campaign / Photo: Balmain
While the metaverse will host Fashion Week for the first time, and New York will host the event in the next few days, Balmain release their Spring 2022 Ready-to-Wear campaignin which took part Naomi Campbell, Carla Bruni, Mariacarla Boscono, Lara Stone and Adut Aketch.
Creative director Olivier Rousteingwithout hesitation for a long time, invited photographers almost at the last minute Merta Alasa and Marcus Piggott to shoot your projects. Backstage at the Jean Nouvel-designed La Seine Musicale, where the show took place, Balmain’s ready-to-wear collection has taken on a whole new life.
Naomi Campbell in the new Balmain campaign / Photo: Balmain
In these images, the building resembles an arena that turns models into stately gladiator muses. Compact handbags blaze with flames, and the body radiates the energy of the mistress, a luxurious thick gold belt emphasizes a thin waist, and an almost weightless powder dress radiates the essence of female magnetism.
Lara Stone in the new Balmain campaign / Photo: Balmain
New Balmain advertising campaign / Photo: Balmain
The permanent icon of the 90s Naomi Campbell is a separate aesthetic pleasure: what a body, how much grace and strength. The model is wearing a red knitted bustier dress and a beige mini.
Naomi Campbell in the new Balmain campaign / Photo: Balmain
Carla Bruni also looks no less charming in an elegant off-the-shoulder tweed dress with a deep V-neck, and more compartments at the waist, exposing the stomach.
Carla Bruni in the new Balmain campaign / Photo: Balmain
Adut Aketch in new Balmain campaign / Photo: Balmain
Mariacarla Boscono in the new Balmain campaign / Photo: Balmain
Mariacarla Boscono in the new Balmain campaign / Photo: Balmain
New Balmain advertising campaign / Photo: Balmain
New Balmain advertising campaign / Photo: Balmain
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Source: Segodnya
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