(ANSA) – TURIN, 08 MAY – At Porta Palazzo and Aurora, in Turin, there is a new proximity currency that can be spent in thirty shops and clubs to get a 10% discount on purchases. The ‘bank’ that distributes it is the Community Concierge, whose main mission is to bring people together, create communities and in this case support the trade of the neighborhood tried by years of pandemic and economic crisis. It starts tomorrow with the free distribution among the 300 citizens who already have a Concierge card. They will be able to receive a maximum of 30 coins each.
“This symbolic currency becomes a tool for assessing the economic and social impact of the neighborhood, observing the habits of the inhabitants and developing proximity trade in a qualitative and quantitative way – comments Antonio Damasco, director of the Italian network of popular culture – Our task as a Concierge, it is to trigger small processes of mutual help between inhabitants. So with this initiative we hope to make traders and exhibitors feel the proximity of the neighborhood, an experiment to be exported to other communities where the next light garrisons will be built “.
Renamed ‘I spaccio cultura’, around thirty businesses have already joined the proximity currency, including bakeries, pharmacies, shops, grocery stores, bars and restaurants. (HANDLE).
Source: Ansa
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