In the year Apple celebrates 40 years in Italy, new research highlights the global success and employment growth of developers of iOs apps, the operating system for iPhones. According to the “Spotlight on Small Business & App Creators on the App Store” report, conducted by a group of independent economists from Analysis Group, the earnings of developers and developers have increased significantly over the past two years. In particular in Italy, in the course of 2021, the development of apps for iOs generated more than 85,000 jobs and helped small businesses to have a better commercial outlet. These results reflect a similar trend also at the European level, where the sector has grown to employ 2.2 million people, with an increase of 7% compared to the previous year.
Thanks to the App Store Foundations Program, Apple has offered support to over 50 Italian developers and developers, with an increase of almost 50% since its launch in 2018. “Some of the most interesting developers in the world are Italian and we are very happy that the industry is continuing to grow and create a record number of jobs, “said Daniel Matray, Apple’s Director of App Store for Continental Europe. “Millions of people use apps created by talented Italian developers and developers to live, work and play. Apple is proud to contribute to their success and we look forward to helping them reach new heights.” A further analysis by the Progressive Policy Institute highlights how in the last two years an increasing number of companies have reached their customers in an innovative way thanks to apps. A more relevant trend than ever during the Covid restrictions, when developers and developers have helped people, with their apps, to find new ways to have fun, collaborate with colleagues and colleagues, bring out their creativity and stay in touch with friends and family.
Source: Ansa
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