(ANSA) – MILAN, 08 NOV – The founder of Telegram, Pavel Durov, has announced the development of a paid version of the app, arriving by the end of November. The subscription, the costs of which are currently unknown, will make it possible to do without the company’s official advertisements, within already active conversation groups and channels. Nothing will change for individual chats, where there are no banners of any kind. “Many users have suggested introducing the possibility of disabling official advertising on Telegram channels,” wrote the founder. “We have already started work on this new feature and we expect it to be launched this month.
It could take the form of a low-cost subscription, which would allow any user to directly and financially support us in the development of Telegram, without seeing ads in the channels. ”Telegram unveiled its advertising platform at the end of October this year. explained, banners appear only in large channels, the support of which is associated with the highest costs for the developer. A sponsored post consists of a text and a button; by clicking on the latter, the user accesses the promoted website or advertiser’s channel. There are no images, while the “sponsored” label distinguishes it from a normal post. At the moment, official advertisements are available on all channels with an audience of over 1000 users . The biggest concern for subscribers is about personal information and privacy. Doubts dispelled in the bud by Durov, who has always made clear that the ads will not be personal. zati, i.e. they will not analyze the behavior of individuals to build targeted marketing campaigns. (HANDLE).
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Source From: Ansa
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