(ANSA) – MILAN, 09 JUN – This year the Costa Smeralda Consortium turns 60, which in 1962 gave birth to the project that created a unique tourist reality in Sardinia.
To celebrate this date, the Consortium has organized an event in Milan, telling the story of the project and the future it aims for in the coming years.
“We are celebrating an anniversary that changed the history of an entire region. The project was born immediately as an international project. What was needed was to create a service infrastructure and this was assigned to the Consortium, with the Consortium that has always wanted to be the home of those who love the Costa Smeralda and Sardinia. Today anyone who comes to Sardinia knows the myth of the Costa Smeralda, our task is to ensure that you find this myth again, to experience a unique holiday in a unique place “began Renzo Persico, president of the Costa Smeralda Consortium.
“Our strategy is to preserve the Aga Khan philosophy of a structure that lives in the harmony of the territory, of the environment, but also of the population who live there all year round. Obviously the world changes, the tourist market is has evolved, needs have changed and in recent years we have started a path of differentiation of the tourism market, adapting the infrastructures to make the structures more accessible. climate change “declared Mario Ferraro, CEO of Smeralda Holding. (HANDLE).
Source: Ansa
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