(ANSA) – TRIESTE, APRIL 30 – Only 25% of the top 100 top influencers on Instagram examined in the period between February 24 and March 21 2022 exposed themselves on the conflict (equivalent figure on Tik Tok, 14%) , condemning the war and expressing support for the Ukrainian people with messages and actions of solidarity – except for the controversy between the Måneskin and Chef Rubio which raised the tone, however, representing only 1% of the 675 thousand contents that spoke of war. This was revealed by an analysis by Intwig, a Data-Intelligence company for O_Stili Words, whose fifth edition, on the theme of “choices”, ends today with the testimonies of journalists, creators and influencers where social networks become one of the main media of information.
Journalist Cecilia Sala spoke on this issue, explaining the meaning of social journalism through the stories of the Russian-Ukrainian conflict and Afghanistan and answering the question of why she “chose to go when everyone was fleeing”.
Francesca Vecchioni, daughter of art and founder of the non-profit association Diversity Lab, spoke about the correct use of gender languages to foster a vision of the world that considers multiplicity and differences as values and precious resources for people and companies. Swg 2022 data reveal that gays (+ 7% compared to 2019), women (+ 4%) and migrants (data unchanged) are the main targets of hate speech with a slight increase compared to 2019. Growing hatred towards doctors (+ 8%) following their excessive exposure during the pandemic period. (HANDLE).
Source: Ansa
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